Leading Up

In Business, the Best Story Wins

Featuring Mark Edwards, Executive Coach and author of “Best Story Wins”


Mark Edwards spent over 25 years as the chief music critic for London’s Sunday Times, so he knows how to capture an audience’s attention. And his new book, “Best Story Wins,” is all about using the ideas of storytelling to communicate better in business. He joins host Alan Todd to dig into what makes a good story, and what your favorite movie might have to teach you about getting ahead at work.

Learn more about Udemy Business at https://bit.ly/udemy-podcast.

Meet our guest

Mark Edwards

Executive Coach and author of “Best Story Wins”

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