{"id":14247,"date":"2022-01-01T04:56:33","date_gmt":"2022-01-01T04:56:33","guid":{"rendered":"https:\/\/business.udemy.com\/?post_type=customers&#038;p=14247"},"modified":"2025-12-03T21:27:58","modified_gmt":"2025-12-03T21:27:58","slug":"kershaw-county","status":"publish","type":"customers","link":"https:\/\/business.udemy.com\/case-studies\/kershaw-county\/","title":{"rendered":"Kershaw County Takes Holistic Learning Approach to Improve Workforce Results"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"h-takes-holistic-learning-approach-to-improve-workforce-results\"><strong>Takes Holistic Learning Approach to Improve Workforce Results<\/strong><\/h2>\n\n\n\n<p>Like most public sector organizations, the <strong>government of Kershaw County, South Carolina<\/strong>, consistently strives to improve quality of life and economic development for its citizens. Of course, the success of these efforts hinges in large part upon how well its workforce can perform. That\u2019s why Kershaw County hired Stewart Kidd as Talent &amp; Training Development Manager. Stewart had previously led learning initiatives for 79,000 employees at a global Fortune 200 company, he understood that education for education\u2019s sake\u2014while a valid pursuit\u2014was not enough when it came to real career development. Rather, organizations intent on bettering their employees must take a more disciplined approach to training.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Challenges<\/strong>: <strong>Long-term employee retention has its pros and cons<\/strong><\/h3>\n\n\n\n<p>When Stewart first came on board, his initial L&amp;D goals centered around succession planning. The county had a high number of legacy employees who had been working in the same positions for 15-20 years, many of whom were nearing retirement age. While this level of retention was a source of pride for the organization, it also posed several concerns. To begin with, the longer a person stayed in a particular role, the more likely it was that they were the only employee capable of performing the job. In addition, within a county government organization like Kershaw, people often needed to cover a lot of bases<strong> outside of their traditional roles.<\/strong> That meant employees were likely to be doing very important work that no one even knew about. The fear was that, when people left, they might take all their expertise with them.<\/p>\n\n\n\n<p>But there was a deeper concern Stewart had regarding the longevity of Kershaw\u2019s workforce. The idea that employees remained in the same role for so long meant they were at risk of stagnation. Not only was there little career progression taking place, but the lack of development hindered opportunities for internal promotions\u2014which were strategic in keeping key positions filled.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Pandemic reveals hidden potential and a plan for new culture of learning<\/strong><\/h4>\n\n\n\n<p>When the pandemic hit in 2020, these issues were only magnified. Remote work necessitated a lot of shuffling of tasks, making it clear that employees carried additional weight outside their primary roles and \u2014perhaps more importantly\u2014 that <strong>Kershaw was harboring a great deal of untapped talent<\/strong>. <\/p>\n\n\n\n<p>\u201cWe wanted to capture the talent of our employees in a meaningful way,\u201d he explained, \u201cso we could further develop the workforce rather than keep them in their silos.\u201d<\/p>\n\n\n\n<p>This meant building a new culture of learning for Kershaw County that would enable the organization not only to hire and promote new talent competitively, but also to <strong>develop existing talent so they could avoid stagnation and improve internal flexibility<\/strong>. <\/p>\n\n\n\n<p>&#8220;We needed to give our employees the mindset that without training and personal development, it would not be easy for them to advance toward any of their aspirations,\u201d Stewart recalls. \u201c<strong>Retaining talent was not an issue. Developing talent is where our focus needed to lie<\/strong>.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kershaw County<\/p>\n","protected":false},"featured_media":0,"template":"templates\/full-width.php","resource_type":[7],"class_list":["post-14247","customers","type-customers","status-publish","hentry","resource_type-case-study","post","without-featured-image"],"acf":{"customer_logo":"https:\/\/business.udemy.com\/wp-content\/uploads\/2021\/12\/Kershaw_County_Logo_HiRes_2022.png","customer_quote":true,"has_video":false,"archive_thumbnail":"https:\/\/business.udemy.com\/wp-content\/uploads\/2022\/01\/kershaw-county-resource-thumbnail-596x348-1.png.webp","customer_description":"Kershaw County Government seeks to create an environment in which partnerships between the private and public sectors are developed for the purpose of improving the quality of life for our citizens. Kershaw County fosters a climate conducive to increased economic development opportunities for our citizens. The agency provides the leadership to ensure citizens participation in the governance of the county as it works to deliver the highest quality of services in the most cost-effective manner. ","case_study_pdf":"https:\/\/info.udemy.com\/rs\/273-CKQ-053\/images\/UB_Case_Study_Kershaw_County_20211231.pdf","key_results":false,"quote_image":"https:\/\/business.udemy.com\/wp-content\/uploads\/2021\/12\/Stewart_Kidd_Headshot_91x91.png.webp","quote_text":"We needed a cost-effective learning solution that was built to recognize the importance of competencies while delivering relevant content in a user-friendly fashion. We knew by finding the right online learning provider with all the features and functions we required, it would be a win-win. Thankfully Udemy Business delivered.","quote_name":"Stewart Kidd","quote_title":"Talent and Training Development Manager","choose_resource_hubs":["default","smb"],"publish_to_selected_resource_hubs":["yes"],"resource_topics":["integrated_learning","on_demand_learning","learning_culture"],"company_logo":"https:\/\/business.udemy.com\/wp-content\/uploads\/2021\/12\/Kershaw_County_Logo_HiRes_2022.png","show_customer_spotlight":false,"main_heading":"Kershaw County Takes Holistic Learning Approach to Improve Workforce Results","case_study_details_paragraph":"<p>Like most public sector organizations, the <strong>government of Kershaw County, South Carolina<\/strong>, consistently strives to improve quality of life and economic development for its citizens. Of course, the success of these efforts hinges in large part upon how well its workforce can perform. That\u2019s why Kershaw County hired Stewart Kidd as Talent &amp; Training Development Manager. Stewart had previously led learning initiatives for 79,000 employees at a global Fortune 200 company, he understood that education for education\u2019s sake\u2014while a valid pursuit\u2014was not enough when it came to real career development. Rather, organizations intent on bettering their employees must take a more disciplined approach to training.<\/p>\n","industry_details_group":{"include_industry_details":true,"industry_details":"Government"},"company_hq_details_group":{"include_company_hq_details":true,"company_hq_details":"Camden, South Carolina, United States"},"number_of_employees_details_group":{"include_number_of_employees_details":true,"number_of_employees_details":"340"},"office_locations_details_group":{"include_office_locations_details":false,"office_locations_details":""},"statistics_repeater":[{"number_or_icon":"number","statistic_number":"7:1 ","statistic_icon":false,"statistic_text":"ROI on courses accessed within first month"},{"number_or_icon":"number","statistic_number":"4.2 \u2605","statistic_icon":false,"statistic_text":"user satisfaction rating for Udemy courses"}],"tabs_group":{"include_challenge_tab":true,"challenge_tab_include_quote":true,"challenge_tab_quote_group":{"tab_quote_text":"We needed a cost-effective learning solution that was built to recognize the importance of competencies while delivering relevant content in a user-friendly fashion. Better yet, if we could find the right online learning provider that had all the features and functions we were looking for, it would be a win-win. Thankfully Udemy Business delivered.","tab_quote_author_name":"Stewart Kidd","tab_quote_author_title":"Talent & Training Development Manager ","tab_quote_author_photo":"https:\/\/business.udemy.com\/wp-content\/uploads\/2021\/12\/Stewart_Kidd_Headshot_91x91.png.webp"},"challenge_tab_heading":"Long-term employee retention has its pros and cons","challenge_tab_text":"<p><!-- wp:heading {\"level\":3} --><\/p>\n<p>When Stewart first came on board, his initial L&amp;D goals centered around succession planning. The county had a high number of legacy employees who had been working in the same positions for 15-20 years, many of whom were nearing retirement age. While this level of retention was a source of pride for the organization, it also posed several concerns. To begin with, the longer a person stayed in a particular role, the more likely it was that they were the only employee capable of performing the job. In addition, within a county government organization like Kershaw, people often needed to cover a lot of bases<strong> outside of their traditional roles.<\/strong> That meant employees were likely to be doing very important work that no one even knew about. The fear was that, when people left, they might take all their expertise with them.<\/p>\n<p><!-- \/wp:paragraph --> <!-- wp:paragraph --><\/p>\n<p>But there was a deeper concern Stewart had regarding the longevity of Kershaw\u2019s workforce. The idea that employees remained in the same role for so long meant they were at risk of stagnation. Not only was there little career progression taking place, but the lack of development hindered opportunities for internal promotions\u2014which were strategic in keeping key positions filled.<\/p>\n<p><strong>Pandemic reveals hidden potential and a plan for new culture of learning <\/strong><\/p>\n<p>When the pandemic hit in 2020, these issues were only magnified. Remote work necessitated a lot of shuffling of tasks, making it clear that employees carried additional weight outside their primary roles and \u2014perhaps more importantly\u2014 that Kershaw was harboring a great deal of untapped talent. \u201cWe wanted to capture the talent of our employees in a meaningful way,\u201d he explained, \u201cso we could further develop the workforce rather than keep them in their silos.\u201d<\/p>\n<p>This meant building a new culture of learning for Kershaw County that would enable the organization not only to hire and promote new talent competitively, but also to train existing talent so they could avoid stagnation and improve internal flexibility. \u201cWe needed to give our employees the mindset that without training and personal development, it would not be easy for them to advance toward any of their aspirations,\u201d Stewart recalls. \u201cRetaining talent was not an issue. Developing talent is where our focus needed to lie.\u201d<\/p>\n<p>To succeed the L&amp;D group would need to conquer several obstacles. Kershaw had no consolidated training function to address the needs of the county, nor did it have any systems to deploy and track the acquisition of employee development. There was limited visibility into employee talent across the wider organization, and strategic HR functions related to talent management were, for the most part, non-existent.<\/p>\n<p>Compounding these challenges was the fact that, even when they did get a learning system off the ground, a good portion of the county\u2019s workforce would be approaching it from non-traditional standpoints. Many never looked at a computer all day. Some did not even have an email address.<\/p>\n<p><strong>Talent-mapping clarify specific development plans and technology needs <\/strong><\/p>\n<p>To identify learning priorities and program needs, the County Administrator assembled a cross-disciplinary project team composed of key stakeholders from HR, Finance, IT and Communications. Stewart and this Enhance U project team set about mapping the organization\u2019s talent. \u201cWe focused on understanding competencies, rather than traditional skills, because we knew competencies could be applicable across disciplines and roles, whereas skills have a shorter shelf life,\u201d says Stewart. \u201cCOVID made it clear that people could do more than that for which they were being recognized, and the county wanted to make use of those competencies in the most effective way possible \u2014 for productivity and for the sake of service.\u201d<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n","include_solution_tab":true,"solution_tab_include_quote":true,"solution_tab_quote_group":{"tab_quote_text":"Udemy\u2019s courses allow for bite-size learning. We liked the fact that people could log in, get the content they need, and get back out again. We\u2019re looking to engage a younger audience, too, so we didn\u2019t want to have a lot of electronic pageturning. Udemy courses feature a lot of video and have an easily consumable look-and-feel about them in a very beneficial and welcoming way.","tab_quote_author_name":"Stewart Kidd","tab_quote_author_title":"Talent & Training Development Manager ","tab_quote_author_photo":"https:\/\/business.udemy.com\/wp-content\/uploads\/2021\/12\/Stewart_Kidd_Headshot_91x91.png.webp"},"solution_tab_heading":"From costs to content, Udemy Business delivers on every demand","solution_tab_text":"<p>Udemy Business quickly surfaced as the optimal choice for Kershaw County. \u201cWe had discussions with all the leading vendors but after an in-depth review, we decided that Udemy Business was the best fit for us,\u201d says Stewart.<\/p>\n<p>In addition to delivering superior customer support and cost savings over other providers, Udemy Business enabled Kershaw to maintain its focus on broader competencies rather than skills. \u201cUsing Udemy content, we began by establishing a custom learning path to train managers how to conduct employee development discussions. Udemy Business then allowed us to take this deeper understanding of our employees\u2019 competencies and build skills within those competencies as part of an ongoing process to evolve employees\u2019 roles and development,\u201d explains Stewart.<\/p>\n<p>Furthermore, Udemy provided the content Kershaw needed to deliver on its newly outlined employee development plans. \u201cThe fact that we were starting from scratch actually proved beneficial to us,\u201d Stewart states. \u201cWe didn\u2019t have to migrate or integrate any legacy courseware, so we could simply launch Udemy\u2019s quality content straight to our workforce. When employees complete one course, they can move on to the next topic easily.\u201d<\/p>\n<p>Similarly, without any existing platforms to migrate over, deployment was also straightforward. \u201cThe fact that Udemy didn\u2019t require an intensive implementation process or the installation of a complex LMS system was a huge win for us,\u201d says Stewart.<\/p>\n<p>\u201cUdemy\u2019s courses allow for bite-size learning,\u201d Stewart explains, noting that employees don\u2019t always have the time or inclination to sit through lengthy courses. \u201cWe liked the fact that people could log in, get the content they need, and get back out again. We\u2019re looking to engage a younger audience, too, so we didn\u2019t want to have a lot of electronic page-turning. Udemy courses feature a lot of video and have an easily consumable look-and-feel about them in a very beneficial and welcoming way.\u201d<\/p>\n","include_results_tab":true,"results_tab_include_quote":true,"results_tab_quote_group":{"tab_quote_text":"Empowered by Udemy, Enhance U doesn\u2019t just begin and end with training. It leads. We want people to realize that it\u2019s not just about taking the courses, it\u2019s about the growth opportunities. That\u2019s our employee value proposition, and it helps us be good stewards of our taxpayers\u2019 dollars.","tab_quote_author_name":"Stewart Kidd","tab_quote_author_title":"Talent & Training Development Manager ","tab_quote_author_photo":"https:\/\/business.udemy.com\/wp-content\/uploads\/2021\/12\/Stewart_Kidd_Headshot_91x91.png.webp"},"results_tab_heading":"Enhance U: New learning program quickly secures employee support and ROI","results_tab_text":"<p>Since Kershaw County officially rolled out its Udemy Business-powered employee university, called Enhance U, the reception has been overwhelmingly positive. Together with their Udemy Business Customer Success Manager, the Enhance U project team evangelized the program to the County\u2019s approximately 400 learners using everything from training sessions to free snacks. Additionally, every employee had a course recommendation waiting for them based on the development plans crafted earlier, making the experience positive from day one. Within the first four weeks of rollout, more than half of employees had already logged into their training. And within the first month of use, Kershaw County had realized an astounding 7-to-1 return on investment for the courses accessed.<\/p>\n<p><strong>Udemy Business eases access, training for non-traditional learners <\/strong><\/p>\n<p>Even the organization\u2019s non-traditional learners have become avid users. 911 operators, for example, now eagerly turn to learning when not receiving calls. \u201cThey\u2019re even training in preparation for calls, which has been a huge benefit to the whole department,\u201d Stewart notes.<\/p>\n<p>As for those workers who don\u2019t have computers or email addresses, Kershaw County took extra steps to ensure the Enhance U program was easily accessible. The project team filled a mobile unit and a conference room with workstations where these employees could go for their training, and they helped people who were online-averse become more comfortable with the login process. Fortunately, for those folks who are not particularly computer savvy, or for workers who are on the road, learning content can also be accessed easily via cell phone on the Udemy mobile app. Consequently, Kershaw is now seeing as much as 24% of total usage delivered over the mobile app which is well above average for eLearning.<\/p>\n<p><strong>Kershaw County sees advantages around succession planning, safety, and savings <\/strong><\/p>\n<p>The renewed dedication to employee development powered by Udemy Business has also helped Kershaw County evolve its hiring appeal toward a younger audience, while assisting current employees in advancing their careers beyond their existing siloes of expertise. This makes succession planning much simpler and more effective for the Enhance U Steering Committee which evolved out of the original project team.<\/p>\n<p>The county has also leveraged Udemy course content around OSHA competencies to improve safety and compliance for employees in higher risk jobs. As a result, the organization is better able to protect its workers, reduce the number of insurance claims, design and track department-specific compliance training, and \u2014equally importantly\u2014 cut insurance premiums. \u201cThis capability is critical to the success of this program,\u201d says Stewart, \u201cand the Risk Management director is thrilled not only because of the savings potential, but also because of how efficiently Udemy has positioned him to reach his goals.\u201d<\/p>\n","include_looking_forward_tab":true,"looking_forward_tab_include_quote":false,"looking_forward_tab_quote_group":{"tab_quote_text":"","tab_quote_author_name":"","tab_quote_author_title":"","tab_quote_author_photo":false},"looking_forward_tab_heading":"Award-winning development program paves way for the future with Udemy Business","looking_forward_tab_text":"<p>Kershaw County\u2019s new focus on competencies and learning as a whole has enhanced the overall wellness of its employees, and Stewart\u2019s team credits Udemy Business for helping to make it possible. \u201cOne employee, after losing her spouse during the pandemic, has reflected on courses she\u2019s taken on topics such as life mastery, health, and wellness,\u201d Stewart says. \u201cAnother employee used courses to earn a certification in nutrition. Such instances not only bolster high ratings for job satisfaction but also provide testimonials in support of our external employee value proposition, and have massively and tangibly supported the culture of learning we\u2019re proud to have built at Kershaw County.\u201d<\/p>\n<p>The L&amp;D group now continues its focus on development by rolling out SWAT teams \u2014under the banner of KC solutions\u2014 that teach employees how to use six sigma processes to solve problems. In addition, the group has created a playbook to help other county governments achieve similar results through their own online learning initiatives. \u201cIt doesn\u2019t matter if you have 100, 500, or 3,000 employees,\u201d states Stewart, \u201cwe believe our playbook can be replicated in scale for any organization.\u201d<\/p>\n<p>Other counties would do well to follow suit. Kershaw County\u2019s Enhance U program won a first-place award for counties with 50-150K residents for its ability to implement operational improvements and enhance their citizens\u2019 quality of life in a unique way.<\/p>\n<p>Udemy Business will continue to play a key role in the county\u2019s journey, according to Stewart. \u201cEmpowered by Udemy, Enhance U doesn\u2019t just begin and end with training. It leads. We want people to realize that it\u2019s not just about taking the courses, it\u2019s about the growth opportunities. That\u2019s our employee value proposition, and it helps us be good stewards of our taxpayers\u2019 dollars.\u201d<\/p>\n"},"main_page_quote_group":{"main_page_quote_text":"The fact that Udemy Business didn\u2019t require an intensive implementation process or the installation of a complex LMS system was a huge win for us.","main_page_quote_author_name":"Stewart Kidd","main_page_quote_author_title":"Talent & Training Development 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