{"id":160437,"date":"2026-03-27T14:41:09","date_gmt":"2026-03-27T14:41:09","guid":{"rendered":"https:\/\/business.udemy.com\/resources\/own-roi-tech-roadmap\/"},"modified":"2026-03-31T16:24:34","modified_gmt":"2026-03-31T16:24:34","slug":"own-roi-tech-roadmap","status":"publish","type":"resources","link":"https:\/\/business.udemy.com\/pt-br\/resources\/own-roi-tech-roadmap\/","title":{"rendered":"Conceitos b\u00e1sicos para gerentes: assumir o ROI do seu roteiro de tecnologia"},"content":{"rendered":"\n<p>Os gastos globais das empresas com a transforma\u00e7\u00e3o digital devem ultrapassar US$\u00a03,9 trilh\u00f5es at\u00e9 2027. No entanto, a maioria dos l\u00edderes t\u00e9cnicos lutam para transformar esse investimento em um impacto real.<\/p>\n\n<p>O problema n\u00e3o \u00e9 a tecnologia; \u00e9 a lacuna entre tr\u00eas fatores que raramente se alinham: os resultados esperados, as ferramentas usadas para alcan\u00e7\u00e1-los e a ado\u00e7\u00e3o necess\u00e1ria para entregar valor a partir dessas ferramentas. Quando esses elementos n\u00e3o se alinham, at\u00e9 mesmo o roteiro de tecnologia mais bem financiado ter\u00e1 dificuldades para entregar resultados. Esta apostila ajuda os l\u00edderes t\u00e9cnicos a resolver essa lacuna.\u00a0<\/p>\n\n<p>Fa\u00e7a o download de <em>Conceitos b\u00e1sicos para gerentes: assumir o ROI do seu roteiro de tecnologia<\/em> para conhecer exerc\u00edcios que ajudar\u00e3o voc\u00ea a esclarecer prioridades e obter uma vis\u00e3o mais clara sobre:\u00a0<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Os resultados comerciais que seu roteiro de tecnologia deve apoiar<\/li>\n\n\n\n<li>Quais ferramentas apoiam um impacto mensur\u00e1vel<\/li>\n\n\n\n<li>Como a ado\u00e7\u00e3o aumentada e o uso consistente de ferramentas afetam o ROI<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Os gastos globais das empresas com a transforma\u00e7\u00e3o digital devem ultrapassar US$\u00a03,9 trilh\u00f5es at\u00e9 2027. No entanto, a maioria dos &hellip;<\/p>\n","protected":false},"featured_media":0,"parent":0,"menu_order":0,"template":"single-resources-formright.php","categories":[],"resource_type":[27],"event_status":[],"class_list":["post-160437","resources","type-resources","status-publish","hentry","resource_type-ebooks","post","without-featured-image"],"acf":{"marketo_form_id":"2653","choose_resource_hubs":["default","smb"],"marketo_form_id_japan":"","custom_css":"","custom_js":"","archive_thumbnail":"https:\/\/business.udemy.com\/wp-content\/uploads\/2026\/03\/Manager-Essentials_ROI-Tech-Roadmap_Resource.png.webp","resource_image":160462,"pdf_report":"https:\/\/info.udemy.com\/rs\/273-CKQ-053\/images\/Workbook-Manager-Essentials-Own-the-ROI-Tech-Roadmap-v2_PTBR.pdf?version=0","resource_topics":["technical_upskilling","ai_transformation"],"custom_terms":"","marketo_form_custom_header":"","video_cta_type":"","video_cta_action":"","publish_to_selected_resource_hubs":["yes"]},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Conceitos b\u00e1sicos para gerentes: assumir o ROI do seu roteiro de tecnologia - Udemy Business<\/title>\n<meta name=\"description\" content=\"Os investimentos em tecnologia s\u00f3 trazem resultados quando os resultados, as ferramentas e a ado\u00e7\u00e3o est\u00e3o alinhados. Baixe esta apostila gratuita para resolver a lacuna entre seu roteiro de tecnologia e o impacto real nos neg\u00f3cios.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/business.udemy.com\/pt-br\/resources\/own-roi-tech-roadmap\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Conceitos b\u00e1sicos para gerentes: assumir o ROI do seu roteiro de tecnologia\" \/>\n<meta property=\"og:description\" content=\"Os investimentos em tecnologia s\u00f3 trazem resultados quando os resultados, as ferramentas e a ado\u00e7\u00e3o est\u00e3o alinhados. Baixe esta apostila gratuita para resolver a lacuna entre seu roteiro de tecnologia e o impacto real nos neg\u00f3cios.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/business.udemy.com\/pt-br\/resources\/own-roi-tech-roadmap\/\" \/>\n<meta property=\"og:site_name\" content=\"Udemy Business\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/udemy\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-31T16:24:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/business.udemy.com\/wp-content\/uploads\/2026\/03\/Manager-Essentials_ROI-Tech-Roadmap_Social-1024x538.png.webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@udemy\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/business.udemy.com\\\/pt-br\\\/resources\\\/own-roi-tech-roadmap\\\/\",\"url\":\"https:\\\/\\\/business.udemy.com\\\/pt-br\\\/resources\\\/own-roi-tech-roadmap\\\/\",\"name\":\"Conceitos b\u00e1sicos para gerentes: assumir o ROI do seu roteiro de tecnologia - Udemy Business\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/business.udemy.com\\\/pt-br\\\/#website\"},\"datePublished\":\"2026-03-27T14:41:09+00:00\",\"dateModified\":\"2026-03-31T16:24:34+00:00\",\"description\":\"Os investimentos em tecnologia s\u00f3 trazem resultados quando os resultados, as ferramentas e a ado\u00e7\u00e3o est\u00e3o alinhados. 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