{"id":95590,"date":"2024-10-11T18:10:56","date_gmt":"2024-10-11T18:10:56","guid":{"rendered":"https:\/\/business.udemy.com\/learning-path\/genai-skills-for-marketing-professionals\/"},"modified":"2025-05-16T20:40:16","modified_gmt":"2025-05-16T20:40:16","slug":"ai-skills-for-marketing-professionals","status":"publish","type":"learning-path","link":"https:\/\/business.udemy.com\/it\/learning-path\/ai-skills-for-marketing-professionals\/","title":{"rendered":"Competenze di IA per i professionisti del marketing"},"featured_media":0,"template":"","meta":{"_acf_changed":false,"_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"","jv_blocks_editor_width":"","_genesis_block_theme_hide_title":false},"class_list":["post-95590","learning-path","type-learning-path","status-publish","hentry","post","without-featured-image"],"acf":{"best_for":false,"skills":[{"skill":"Ricerca e analisi del pubblico"},{"skill":"Creazione di contenuti basati sui dati"},{"skill":"Padronanza della SEO"},{"skill":"Campagne di marketing strategiche"},{"skill":"Generazione di lead e conversione"},{"skill":"Creazione ed editing di video"},{"skill":"Ricerche di mercato e analisi dei dati"}],"title":"Competenze di IA per i professionisti del marketing","heading_paragraph":"<p><span style=\"font-weight: 400;\">Questo percorso di apprendimento \u00e8 pensato per i professionisti del marketing che vogliono sfruttare l&#8217;IA per il targeting del pubblico, la creazione di contenuti basati sui dati, la padronanza della SEO, le ricerche di mercato basate sull&#8217;IA e molto altro.<\/span><\/p>\n","description_paragraph":"<h3><b>Obiettivi di apprendimento:<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Utilizzare la ricerca sul pubblico basata sull&#8217;IA per capire quali sono i clienti ideali e attirare il pubblico giusto.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Migliorare le strategie di content marketing, compresa la scrittura di post per blog e di e-mail ottimizzate per la SEO.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Imparare ad attrarre pi\u00f9 contatti e a ottimizzare il lead nurturing e la conversione.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Applicare tecniche di creazione video basate sull&#8217;IA.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Capire come utilizzare l&#8217;IA per condurre ricerche di mercato al fine di trovare approfondimenti, prevedere le tendenze, superare la concorrenza e prendere decisioni basate sui dati.<\/span><\/li>\n<\/ul>\n<h3><b>Pubblico target:<\/b><\/h3>\n<p> <span style=\"font-weight: 400;\">Questo percorso di apprendimento \u00e8 pensato per i professionisti del marketing che desiderano esplorare l&#8217;IA nell&#8217;ambito del marketing, aggiornarsi e rimanere al passo con gli ultimi progressi dell&#8217;IA nel settore.<\/span><\/p>\n","category":"Professionisti business"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - 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